India is a booming country where more and more people are getting into business and starting their own ventures. Several businesses are mushrooming in the country and many people are making a profit.
The clothing business is one such business that is growing and how. People are indulging in buying clothes and more and more brands are mushrooming trying to cater to this section of people. From indie to western, there are all sorts of clothing businesses that have their roots in India. So, let’s look at the top 5 clothing businesses in India that are booming and have become some of the most popular go-to clothing brands.
Fabindia is one of the most popular brands in India that caters to people who like ethnic and fusion wear. The brand is known for its cotton and silk wear offering several Indian lost arts and crafts and reviving them.
From daily wear to party wear, one can find all kinds of things in this particular brand. They offer a wide range of clothing like pants, skirts, suits, sarees, jackets, and others. The brand has clothes for both men and women along with kids.
The brand does not just offer clothes but also organic food options, home decor, footwear, dining and furnishing products, and much more.
Chumbak is another great brand that has recently come out with its clothing line. The brand initially was all about home decor but in recent years they came out with their clothing line.
Chumbak clothes are fun and quirky with vibrant colours. Their patterns are quirky as well as very indie that is mostly a hit among college students. Chumbak is certainly catching the eye of people as more and more people are shopping from this particular brand.
Biba needs no introduction. It is a popular Indian brand that is known for its clothing line. The brand serves women who are looking for trendy Indian / traditional wear. The business was started in 1988 by Mrs Meena Bindra and the word Biba means pretty women in Punjabi.
From everyday wear to clothes for the office and even nice parties, Biba has clothes for all occasions. You can get nice printed kurtas from here or get full suits from here.
Many Bollywood movies have also had clothing from Biba. Movies like Bajrangi Bhaijaan, Na Tum Jaano Na Hum, Devdas, Hulchul and many more movies have had clothes that were in partnership with Biba. Big actresses such as Priyanka Chopra, Kareena Kapoor, Esha Doel, Prity Zinta etc. have all worn clothes from this brand.
A shopping place for the riches of the country, Good Earth is definitely worth mentioning in this list. Anyone who is someone in the country and wants to buy nice Indian wear visits Good Earth.
It is one of the most well-talked brands that offer really sophisticated designs of suits and kurtas and one-pieces. They have an amazing line focusing on a particular theme and highlighting some parts of Indian culture and its many crafts.
The good earth is certainly an elite brand that is the epitome of sophistication. Apart from clothes they also have dining products, home decor, and gifting options.
This popular brand has its roots in Jaipur and of course, offers great cotton clothes with lots of tie-dye and other Rajasthani prints. Anokhi is another elite brand that has a big fan base with people visiting it from all over the country to buy some nice and comfortable clothing that is perfect for a nice easy breezy day.
Their clothes have a sense of effortless dressing that makes you fall in love with the brand. They also have bed sheets, cushion covers, jewellery, and much more under their brand.
Anokhi is almost 50 years old and is a brand that gives employment opportunities to the local craftsmen in and around Jaipur. They are very popular for their wood-carved out block printing and using vegetable dye for their fabrics. The business is a perfect blend of contemporary sensibilities with traditions of excellence. From appliqué, embroidery, patchwork, and beadwork, the brand offers all kinds of crafts to its customers making them come back frequently. To make sure that the finest quality of product reaches you, the fabric procurement, finishing, checking, and packaging is done at Anokhi’s office at a farm on the outskirts of Jaipur.
These 5 brands are definitely some of the most popular Indian clothing businesses in India that are doing really well. One can learn a lot from these businesses that are doing exceedingly well in their particular fields and particularly attracting people and showcasing them the Indian culture.
They are also a hit among the foreigners who are looking to buy something that reminds them of India. Study these businesses closely and you can pick a few ideas for your own business.